QR-Codes win mostly

QR-Codes win, mostly.


www.Weinwerbung.Tel
qrcode

Triest Transport

www.Triest.Tel

Great concept of campaign with QR code and iPhone application.

What's your Dot Tel QR-Code?

Freitag, 31. Dezember 2010

There is a lot to think about Quick Response Codes and mobile marketing.


You have got a mobile web site (the registry calls ist a page).
Your web site has content: web content.
The content, you could print on paper, each sub-domain, too.
However, that information is stored under your domain name. It is the web content for that name.
You can share your web site, by publishing or sending its web link.
The link fetches the content on the web, so can view it.
An other method of sharing a domain name, is to display a code that can be read, and will so provide the domain name, as well.

Basically, a code shows a piece of text:
An URL
An email address
A phone number
A SMS
A document
Or any other piece of text message.

Code = Text

You get your code for your web site or contact information, if you generate one, by entering the text into a Code Generator, and selecting URL, email, phone, SMS, Text (other), etc.

If you happen to enter an URL, you have the possibility to shorten it by using an URL shortener, such as for example „bit.ly“.
And that is highly recommended, because shortened URLs produce/generate slimmer and smaller codes.

By displaying a Quick Response Code (QR-Code), you are doing nothing else, as displaying an invitation to view your text, web site, or contact information.
People wont know, what they can expect, if you only display a code without any added information about the code. A short and informative description next to the code, will enable the person to either want to scan your code, or to ignore it.

Scanning QR-Codes make sense, because it is easyer to scan a code than a web link, or a whole document/page of text.

You see, here, that you can not only share contact information, or text messages and documents, but als just a web link.

By sharing a web link, you can promote your web site.
Now, if the scanner, which is a smart phone, can als imediatly display the web site, then you can discover and surf the new web site „on the go“.


And so: this is ideal for promoting a mobile web site.

Shortening an URL, and generating a code for that shortened URL, is a no-brainer.
But the other question is: where would you like to display your code?
And how big should it be, so that it is scanable from where the scaner will most likely take it / snap it. But let us leave that question for an other time...

So, you see: your web site can be found offline, by people who are „on the go“. And it can be viewed „on the go“, as well, for example in any public transportation (taxi, tram, bus, train, etc.).

If you want to promote your web site, this way, and you want to show your Dot Tel domain, than you should probably have an other mobile website, as well, and make your .Tel domain your landing page.

It may make sense, to display a .Tel domain, in form of a code, because it can be viewed as business card with contact information, or as a directory (guide or e-commerce, etc.).

Imagine, you only want to do a cheap and quick experiment, and finally do see, that your .Tel domain is ranked high in Google Search. Then you will want to leave it there, and use it as your online landing page, for visitors and customers, and just update the landing page, with your new or updated main mobile friendly web site.

I think, that the Dot Tel domain would be ideal for such an experiment, because it is inexpensive, compared with a complex and heavy web site, and it can be set up online, within an hour, or a few hours.

Dot Tel, is ideal for beginners and non techies. You can get a great sense of achievement, and be successful, that way.

I think it was important to clarify, and to point out, what we are exactly doing with QR-Codes: People are scanning, and then reading the informatin we provide and want to be seen.
Instead of handing out hundrets of flyers, we can just provide one code at one location, for everybody to be seen/discovered.

The whole thinktaking about QR-Codes and mobile marketing, should be within those facts.

I reapeat:

Code = Text.

and

Text can be turned into code.


You have to be lucky, to have someone who sees your code, and who is familiar with scanning QR-Codes.

But the next thing will be, to convince him, that he can benefit from scanning and reading your code (= text information).

I think, that the most important thin, at this stage, is to get some experience by experimenting with chosing text to be replaced by codes, and then to display the codes.

The first response to your code, is a person scanning the code.
The second response to your code, might be the person contacting you, by using your contact information on your mobile site. And where else can you do it easyer and nicer than on a Dot Tel domain? It is there, where simplicity, cost and time saving begins, with a .Tel.

It might be worth, having an eye on how the print media uses Quick Response Codes: There is always a lot of text, or a big stilish photograph, and the code, is just signaling, that there is some (more) information, that can be read about whatever the advert is about.

The other method with QR-Codes, is to use them online, and put them on your blog, or buy some advert space on some other blog or web site. This is also very promissing, because scanning codes from adverts in page size, happen about 50% from brochures and documents or flyers, and 50% from web sites / blogs.

At the end of the day, you might want to know, how many scans you got offline, and how many you got online: There are tracking services for QR-Code, respectively for tagging.

Figure out a concept, method and strategy. Learn by doing experiments. And improve the ways you proceed. That is how you will outperform your competitors and win more customers.

It is about providing text information, and you can do that, by

Distributing flyers (print media. going to web media, viewed on a mobile phone)
Displaying posters and billboards (print media, going to web media, viewed on a mobile phone)
Displaying and sharing web links (web media)
Displaying and sharing Quick Response Codes on stickers (print media, going to web media, viewed on a mobile phone)
Displaying and sharing Quick Response Codes on blogs (web media, viewed on a mobile phone)

The paper business card, with your code on it, may only reach the one person, you hand it out to...

The web media, is your destination. But if promoting a mobile web site: where other than through a mobile phone, can be seen, if your mobile web site is cool, easy to navigate, and informative, form a mobile phone perspective?

I can only say: thinktank, thinktank, thinktank, brainstorm.

Your code only says "Can Me!", but what are you: A URL, a email address, a piece of text, a document? And why should I scan your code? What are the benefits and the output? Make it clear. Invite and advertize. Give them something for which they will also remember you, and return to you or your site. Find out, if people are scanning your code, and how often, etc.
Get feedback and stats, and more. Yes, some tidy revenue, at some time.
.

Donnerstag, 30. Dezember 2010

Your .Tel can generate a code, which can be scanned and launched from a browser-enabled camera phone equipped with QR reader software.






Align Centre

フォーサイトギャンブラー



フォーサイトギャンブラー


予算のお金がラスベガスでギャンブル:
ラスベガスを訪れるが、楽しいことができるあなたはお金が不足した場合!予算にどのようにチェックアウトも楽しい時間を過ごす!

壮大なステージがギャンブルの側面には、主に楽しいホテルリゾートを示していますから、ラスベガスは、物事の様々な知られている。しかし、初めてあなたは事前にに関しては、ギャンブルに費やすしたいものに自分自身を準備されていない場合、ラスベガスは、最後にすることができます参照してください。あなたはギャンブルのテーブルのいずれかで勝つていない場合でもさんは、ラスベガス受賞いずれかにあなたの訪問をするためにいくつかの簡単なヒントで行こう!

あなたの予算はあなたにも時間の前に準備して避けて、飛行機に乗る前に、起動する必要があります突然あなたは、一度ラスベガスのストリップを踏んでオーバーテイクすることが保証されていること求めている。まず、あなたの旅行の費用の大部分を上に配置する準備をしている1つ1つを除いて、クレジットカードのすべてを脇に置きます。クレジットカードは、インスタントお金に簡単にアクセスできるように復讐してあなたに戻ってくるコストはありません。も最も寛大なクレジットカード会社はあなたがお金を事前に取り出して、非常に高い金利をお支払いいただきます。あなたはあなたがさらに関心が、銀行のマシンからこれらの法案を取る分から発生されるために払ってしまうことのクレジットカードに取り出してきたお金で勝つ場合でも、非常に良いチャンスがある。

これは、ただ一つのクレジットカードを取るのは難しいかもしれませんが、それは複数のカードから借りて衝動を軽減し、それはすべてのことを多くのお金ではないということな錯覚を与える。ラスベガスへの旅行からあまりにも多くの人々の戻り値は、そのリソースが複数のお金の引き出しの修理のおかげでほとんどを超えて排出されていることを、来月を発見。

言い換えれば、あなたはステージショーや食事の支払いと同じようにあなたの費用の一部となるためにお金を考える - 最良の方法は、あなたが失って喜んでいるように多くの現金だけを取ることですラスベガスでギャンブルを取る。あなたは素晴らしいことだあなたの休暇にお支払いすることは賞金をあてにしないでくださいスロットマシンブラックジャックやスコアのことは大きな手を獲得してしまった場合。
何回もの観光客が手に実際のお金を取得する前に、彼らの予算の一部として賞金をギャンブルにカウントされます。あなたが地平線上に金融危機にラスベガス、帰国を残して、これは金融災害につながることができます。

のは、短い仮想訪問を取り、あなたが対処する必要がありますか誘惑のようなものを見てみましょう - しかし、話は簡単です。

あなたがギャンブル急に圧倒される可能性がある場合には、土地マカロン空港 - 荷物請求カルーセルで右に座ってスロットマシンがあります!しばらくの間は、スロットマシンは統計的にプレイすることができます、最悪のオッズを言えば、されていることを覚えてあなたの飛行から表示されるようにお荷物を待っている間はとても気持ちがいいものは、スロットにいくつかの宿舎をドロップする可能性があります。

ピックアップ後お荷物お泊りのホテルあなたにチェックがギャンブルのテーブルに描画されるでしょう - 結局のところ、ラスベガスはすべてに約あるかだ!あなたとラスベガスに来てもしかし、あなたが事前に少し研究を行う場合は、より多くのお金のホームを取る確率を上げることができるかもしれません。

スロットマシンは最悪のオッズカジュアルなギャンブラーが可能提供しています。彼らは、視覚的にアピールするかもしれないが、彼らはあなたがクラップスなどの人気ゲームインチドロップおくお金を取り戻すチャンスの多くは提供していない、ルーレット、ブラックジャックは、とても楽しいれ、オッズは常にされていることを忘れないでくださいカジノ。統計学的にどのカジノでも最高のオッズでも、あるいはあなたのゲームプレイをオフに利益を生んで破壊するの良い機会を提供するビデオ火かき棒ゲームで座っている。

ラスベガスは、それが簡単にあなたの現金を使うようにするために対象とされていることを忘れないでください。あなたはラッキーだと思う場合は、そのカジノはカウントしているものです各コーナーやアルコールのノンストップフローバンク前後のマシンでは、予算とぜいたくを越えると誘惑することができます。

我々は、前述のようにあなたの最善の策は、緊急時の使用に1つだけのクレジットカードを取るギャンブルために特別に取っておく現金のみを取ることです。しかし、あなたが食べると、他の観光スポットやラスベガスの音を楽しみたいと思うことを忘れないでください。
お金で予算食事やカジノの外に真の観光と遠く排他的ギャンブルのために確保さお金から、別の封筒にこの現金を挟む。

そして、あなたは前にいるときは徒歩しようとすると、テーブルでの勝利を行う場合。何回もの人々は偉大な勝利筋がヒットしだけ自分の利益を失うことと回るも、自分のポケットに深く掘って、連勝を奪還を期待して深い穴に自分自身を掘りを終了します。あなたが利益は、あなたのポケットには、カジノホストを提供インセンティブが演奏を維持する場合でも、テーブルから徒歩ことを配置しようと達成しなければそれは難しい。覚えてオッズは家に有利に常にいることを、彼らはあなたのビジネスをしたい - さらにので、勝てば!

ラスベガスに行くカジュアルなギャンブラーの楽しさとエキサイティングな旅することができますが、事前に準備されていない場合には同じように簡単に金融悪夢に変えることができます。あなたがラスベガスを有するの外に出ることはほとんど先見性と準備して、あなたがテーブルで勝つていない場合でも優勝を作る、素晴らしい、楽しい時間を過ごしました!


qrcode

Foresight Gambler

.

Mittwoch, 29. Dezember 2010


















---------- QR Codes help you to drive more mobile traffic to your website. ------- (QR codes are widely used in Japan to store and display information, particularly URLs, which can be scanned and launched from a browser-enabled camera phone equipped with QR reader software). --- QR Codes are here to stay. The key is public education and that is happening right now. 2011 is going to be a huge year for QR.

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Dienstag, 28. Dezember 2010

ワインの広告


目の飲み物が付いている
ワインを購入する人々は、彼の感覚から気をそらすことができます。しかし、選択肢は驚くほど多くのは、味と香りに依存するのではなく、光学系に。

モーションのワインの世界
詳細ワイナリーは、デザインに注意を払う必要がなぜ
おそらく誰もがすでにカバーが良さそうに見えますので、この本は、決定のためのお店で彼を見ている。ときにワインも例外ではない。センスコントロールボトルuncorkedされる前でも、購入プロセス。いいえ質問、飲酒と目。ボトルの形状、ラベル、フォント、色、プレゼンテーションでは、最初に考慮よりも潜在的なバイヤーに際立っている。光学系の重要性は計り知れない、それは多くの重要な側面は、研究が示している。さらに、これまでの味の外観に影響されることが進みます。ワインとデザインが急速な市場開発の光の中で近代的なマーケティングの一部であり、特に重要です。

ワインの世界は、今までより速く回転している場合:新品種を、新たな地域、新しいシール - すべては、よりグローバルなカラフルです。そして、まだ何かが変更されています:ワインがスーパーで購入している。オーストラリアのように、ラインヘッセン、またはチリブドウ近所のジュースの横に加えて、当然のことです。アドバイスやサンプル?適用されません。同様に、ウェブ上でショッピング。誰が彼のワインショップの正の意味で、国内のワイナリーとして発行すると、それだけではなく、プロのマーケティング上の彼の製品の品質と始めて進むべき道にされている場合のみの競争激化をかわすことができます。これは魅力的な表情が含まれています。
----------------------------------------------
Photoshopは、それは自分では、過去の試行する必要があります。

右記
だからワインの外観は、ある程度自分の不動産のアイデンティティに言葉を介して転送する方法について。テキストが追いついていないことがどう使用する、最高のウェブサイトまたはdurchgestyltesteフォルダです。設計と同様なので、宣伝資料の内容ですが専門家に相談することをお勧めします。カウンセリング抵抗はここで場違いです。テキストまたはPRサービスは通常理解し、簡潔な情報を売ることができる方法を知っている。

ていないワインの普及ラテン語は必須ですが、重要なコーポレートアイデンティティと一致する右トーンを見つけることです。結論: - 、創造的な魅力的なワインの現代的なマーケティングは、顧客の嗜好やテキストや設計基準の要求に持って行く。またはワインの言語でそれを置く:品質を区別。

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美しいラベルとして認識米国の調査によると、リピート購入の可能性を増大させる。ラベルだけでは十分ではありません。まあ、追加のセールスポイントとイメージメーカーとしてパンフレットや価格表した。これは、写真の解像度、用紙の選択によって注意されるとよく似ています。

アドバイスを専門家
ボーリングロゴは、ラベル、腕、愛のないWebサイトや素人設計チラシの多いコート、より多くの潜在しかし、多くのプロバイダとして考えて追い払う。もちろん、既存の顧客が少ないことに感銘を与えることができる、それらは、ワインとお酒を感謝することを学んだが、最終的には、各販売業者は、同じ目標を持っている:
古いものと新しい顧客が獲得失われることはありません。
一つは、多くのワインメーカーは、勇気を持っていると思います
時折規則は投棄する
およびその製品の包装にある新しいデザインの要素を実装します。しかし、警告が表示さ:それは目立つし、どのような誤った呼称を実行して目的のサービスではない。誰もが値下がりは明るいラベルが故意にクラシックに行動することができますすることができます。むしろ、ワインとデザインが、感情的なブレンドし、企業のコーポレートアイデンティティと一致します。独特のではなく、すべての可能な外観が目標ですが、競争は最終的に大きいです。
--------------------------------------
目の飲み物が付いている
ワインを購入する人々は、彼の感覚から気をそらすことができます。しかし、選択肢は驚くほど多くのは、味と香りに依存するのではなく、光学系に。飲み物が付いている目はと購入 - 第一印象のいずれかをされています。

腕、ウェブサイトや広告のラベル、ロゴ、チラシ、コートかどうか - 良質なワインは、魅力的なパッケージを持っています。また、プロの文章や近代的なコミュニケーションに努めています人は、パッケージを完了します。競争上の優位性を確保する。

グラフィックや広報からのサービスを組み合わせて、ワインに焦点を当てる、これが当社の提供です。ワインの生産では、デザインやPRの専門家は、我々は我々の強さを持っています。協力の目的は:私たちはクラウンに製品を設定してください。

qrcode
Link:
http://bit.ly/h5LH0t



qrcode

Link:
http://weinwerbung.tel/


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Sonntag, 26. Dezember 2010

Are You The Next Proud Technology Geek Superstar ?


5 Famous Geeks - Who Am I ? Quiz.

1. When he was 15 he used to take apart Apple II computers and rebuild them just for the fun of it. He dropped out of the University of Texas to run PC’s Limited at the age of 19.

2. He has famous Computers and Technology Products, also with – NeXT Computer – Pixar Animation. Dropped out of Reed College only after one semester.

3. He dropped out of Harvard to start a software company. After more than 30 years, his company is still one of the largest software companies in the world.

4. He was the lead programmer of famous games such as Wolfenstein 3D, Quake, Doom. He dropped out of the University of Missouri only after 2 years to work freelance.

5. He founded his company with $200 and a bicycle in Minneapolis, Minnesota. Today, his company is the preeminent local tech support service.


Did You Figure Them All Out ?

If Not, The Answers Are Posted Here:
1. Michael Dell, Dell Computers
2. Steve Jobs, Apple
3. Bill Gates, Microsoft
4. John Carmack, ID Software
5. Robert Stephens, GeekSquad


So, What's The Point ?

Besides A Little Fun, .TEL Represents The Potential For Someone To Be Famous !
Will You Claim The Title Of Official telGeek ?

If you earn the honor of becoming the Official telGeek in the future, the

Domain Name www.telGeek.com will be yours. Should it be given to Henri ? How about Huw ? Or Is It You ?

You Decide, And We'll Give Him Or Her The Official Title Of telGeek And The telGeek.com Domain Name !

Stupid Idea ?

Of Course, But Also Some Fun ... And It Sure Would Be Nice To Be On That Famous Geek List, Wouldn't It ?

Additionally, I Simply Registered The Domain Name - www.telGeeks.com And Forwarded It To The Development

Area Of The Telnic Website So That The World Has Direct Access As A Memorable Brand That Encourages Exploration !


Have Fun, Spread The .TEL Word, and Happy New Year !


I'm In PeoplePlace ! - www.PeoplePlace.tel

Great .TEL Domains - www.telShoppe.com

Donnerstag, 23. Dezember 2010

About sales Offers / new items or stock and QR-Codes



Firstly, here is some basic knowledge about QR-Codes, before you get started:





1.) You have a mobile website or .tel page with quality content.
2.) You have some special sale offers, new stock, etc.. which you have listed under a few subdomains.

3.) Shorten the main subdomain URL, so that the code doesn't get too „heavy“.
4.) Generate a QR-Code for the shortened subdomain URL which contains the sub-subdomain offers.

Skip 5.), if your mobile web site is a Dot Tel domain.

(5.) Use capital letters after slashes: The code however will be smaller.
(If you already have a Dot Tel domain, you won't have to proceed in that way.)
Example: www.mycompany.com/SUBDOMAIN03.)

6.) Add a short descripton to the code, about the offers and products.

7.) Print the code on flyers and stickers. Put a few stickers on official advert cards of super-market advert boards.
8.) Post the offers in blogs, together with the QR-Codes, as they are scannable from the screen.
9.) Offer the items in eBay/auctiva and/or your Facebook store. Also, at „Kijiji“/“Gumtree“.
10.) Put the web links on your other mobile web sites.

11.) Be sure, that you are able to deliver the items within reasonable time: Start packing the items up, and make them ready for shipping.

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Mittwoch, 22. Dezember 2010

Scan my .tel!


(QR-Code) --> (Scanner = Smart Phone) --> (Mobile Website Content)

Dienstag, 21. Dezember 2010

A Dot Tel name is, next to the QR-Code, THE code, for communications and marketing. Here I explain you why:


Because words are codes, and codes can contain alphabetic characters and cyphers/numeric characters, words are equal to numbers, in that sense.

And so, classic phone numbers can be replaced by words, just as they had once been done, in the early days of telecommunication, and which was in the year of 1876.

For picturing and remembering phone numbers, with our own eyes, words are better, of course.

If you have a word or a number: In both cases, we have a code.

Phone numbers, used to be easier, for dialing.

However, today, as we do not have to dial anymore, and can simply "click to call", numbers don't make that much sense, and seem to only be hindering...
Again: A memorable word, for calling, might be the better solution for our modern days and usage of telecommunication services.

A Dot Tel name (.tel), which is a online and mobile web page and business card, can offer you more than just one phone number, if calling a .tel name: From the online business card, you are able to select from various types of contact information, such as (the already mentioned) phone numbers, email addresses, SMS, Skype, Voip, web site links, and so on.

Ok: Now you may say, that you can get that for free, at various social network sites: But if you say that, you probably missed the point, because:
With a Dot Tel name, you have your own personal Internet domain and contact info address. And which makes communications easy, if others can memorize, or easily store (by scanning your QR-code, for example) your Dot Tel name (.tel).

Conclusion:
A Dot Tel name is, next to the QR-Code, THE code, for communications and marketing.

.

A word is nothing else, than a code, and an eye nothing else than a scanner.



A word is nothing else, than a code:

Example:

Word „Singer“.

----------------------- Profession: Singer -------------------

Human eye reads word/code (scans code), storing it in the humain brain.
Firstly, one part of the brain asks other part of the brain:

------------------------„What profession?“---------------------

Brain „decodes“ the word/code into a picture:

------------------------ Picture of a singer ----------------------

In order for the brain to answer your question, he must add word/code and picture:

------------------------ Word „Singer“ = Picture of a singer -----------------


And so, the brain delivers you a combo of:


-------------------------- Word/code + Picture -------------------------------

to the part of the brain, which had requested for an answer.
Which is the third part of the brain, as we have:
--> Brain Part 1 :
(Human eye reads word/code (scans code), storing it in the humain brain.)

--> Brain Part 2 :
(Brain „decodes“ the word/code into a picture.)

--> Brain Part 3 :
(Combines word/code with picture, to deliver an aswer to the question.)

--> Brain Part 4 :
(Storage of the understanding/delivered answer.)

Recapitulation:

1.Read
2.Store
3.Ask
4.Decode / create picture
5.Deliver result = Answer
6.Result = understanding
7.Storage of the understood


So, why can't we just read codes, like we read words?
Because we haven't learned how to read codes.
It is probably as simple as that.
When scanning a code, we have a program for decoding codes, that a programmer had developed.

Let us say, that an illiterate (analphabet) had a program for scanning text, and which would turn words and text into pictures and picture stories: Bingo!
This sort of program would only replace a skill that the illiterate had not learned in school.
However: No need to adopt the skill, if there is a cheap program around for that.

Conclusion: Everything that is related to visualisation, can be learned and adopted as a useful skill, without having to rely on computers, for those tasks.

Today, at present, we nevertheless should take advantage of some little helpers, such as mind maps, that are either existing programs on computer operation systems, or that we draw by hand, on a sheet of paper (which is still the best usage for mind mapping, if you have some practice).

Codes, are not dry stuff, and neither boring: It is about pictures, colors, and having fun by doing visualisation. The only thing: You must try to understand codes, and what is behind codes, and about the huge potential that lies within the usage of codes.

I remember having read about so called "smart chips", some years ago: Well, codes can be smart to. You just have to create or add smart, interesting quality content to that code, that can be read by a click and scan of the code.

Codes, are about mobile web content, that is of interest and some benefit for the scanner/reader/consumer/customer/client, which likes to shoot from his hip, with a smart phone.
A clicker happy shooter. Shooting text and image content on the go.

Guns are out, smart phones are in. Shoot me, scan me.


.

Sonntag, 19. Dezember 2010

Scan Me! I am the mobile friendly landing page about Tesla Motors: www.teslamotors.tel.








.














.

www.teslamotors.tel


qrcode
Share in social networks:
http://teslamotors.tel2social.com/

This is the future: QR-Code Reader. Here is a QR-Code reader we recommend



Some phones have readers' standard now and it's easy to download. Japan has been using it for years. I heard kids have t-shirts printed with a Neoreader that links it to their ‘Myspace.'

In the future, newspaper ads would have Neoreaders so readers would zap the paper to learn everything about the listing. Perhaps newspaper ads would become extremely valuable once again.

This is the future.

Access mobile web pages

A 2D code can link directly to a mobile web page. When scanned, the information is delivered to your handset without having to type the URL into your phone's browser.


http://in-telinside.blogspot.com/



We recommend the NeoReader QR Code Reader:

How NeoReader Works


The NeoReader is a universal barcode scanning application that transforms your mobile phone into a barcode scanner and allows you to access mobile web content by scanning codes from print ads, publication, packaging, billboards, retail display, broadcast media, or any other medium.

Universal means that the NeoReader scans all the standard code types (Data Matrix, QR codes, Aztec Codes, EAN, UPC, and Code 128), so NeoReader is the only scanning software you’ll need.

Install the NeoReader barcode scanning software and you're one easy click away from information you want - everywhere you go.

It's so easy to use - launch the NeoReader, click on the barcode with your camera and ZIP...the content is delivered to your phone. No typing URLs into your browser, no painful search engines, no cumbersome menu's to navigate.

If you can think it, we can link it!

The possibilities are endless.



Get NeoReader:
Please visit get.neoreader.com from your mobile device:
Link:

http://www.neoreader.com/get-neoreader/wap-download

.

Samstag, 18. Dezember 2010

How to make a unique QR-ironed T-shirt?



How to make a unique QR-ironed T-shirt?


You will need to have QR T-shirt package from Kitchen Budapest for making a KIBU styled QR T-shirt. If you don't have one, and are interested in or you would like to have a QR Code T-Shirt please send us an email for this address: qrt-shirt@kitchenbudapest.hu.

Besides our QR T-shirt package, you will need an iron, an iron-table, and a tracing paper to continue.

You can generate your QR code for example using the free service on qrcode.kaywa.com. Please check what is the size of your sample QR code sticker - is should be 21x21 or 25x25 matrix. This is important to know, because you have to use a specific lengt of text to target a specific size of QR code while encoding.

(To read the QR code you will need to install decoder application to your computer or mobile device. You can find help on our T-shirt message project page under "Resources".)

For example, to generate a 25x25 pixel QR code you have to use a text containing more than 11 but less than 20 letters.

Here is a help:

21x21 QR code: 0-11 letters
25x25 QR code: 11-20 letters

a.) If you managed to generate your QR code, the next step is that you will have to reproduce it manually to have an ironable sticker.

Now you have to use the QR code sample sticker found in your package, and remove the exra pixels from it. Be careful, for you will remove pixels form the back side of the sticker, you have to think mirrored. You also have to take care to remove pixels from the white areas of the QR code.

QR code experiments

One strategy to avoid mistakes to print the QR code mirrored and remove the pixels while keeping one eye on the print.

Even better strategy is to print the QR code in the same size as the sticker, then temporary fasten the print to the sticker by tapes, and then use a pin to punch the white areas systematically to make visible holes on the sticker sheet. After doing this you can easily remove the punched parts from the sheet.

Don't trouble if you made a couple of mistakes - the QR decoders can handle some errors in the code.

b.) If you have your QR sticker you have to transfer on the T-shirt by ironing it. You will have to follow these instructions for best result:


1. Put the sticker sheet onto the T-shirt with the plastic glossy side up.

2. Put a sheet of tracing paper or fabric on the top of the transfer sheet to avoid the iron being contacted directly with the plastic side of the transfer sheet.

3. Iron it for 15-20 second by 160°C degrees with an average pressure on the sheet.

4. Wait for a couple of minutes for the sheet to get cold.

5. Remove the plastic film of the transfer sheet.
Your T-shirt you made in this way is durable and washable
at a maximum of 60°C degrees.


6. You are ready... smile and wear it!

Last step: customise your geek avatar!

Using the spare black pixels you removed from the transfer sheet you can customise the "geek" avatar printed on the T-shirt. For a basic idea you can make a feminin or masculin character as you can see on the picture below.


Or you can use your creativity at this part - just place the black pixel remains anywhere you want - to make hair, mouth, nose or shoes for the avatar - put a piece of tracing paper onto it and iron it!


Source:
http://www.kitchenbudapest.hu/en/howto_make_qrcode_tshirt

A Little Bit Of QR Code Colour Loving For Dot Tel Domains




Others have noted that if you have enough contrast between foreground and background, most readers will still recognise the code – but lets make every block a different colour! Yup, it still works! Its a lot more prettier and fancier, but a thing to note is that you should still use colours that are a high contrast to the background. I guess I could have used a pale yellow instead of a white background to add more…but that’ll be just over doing it.

Source: http://www.madox.net/blog/2009/06/18/a-little-bit-of-qr-code-colour-loving/

Ok:
So let me make a test with my own code, for www.Triest.Tel:

qrcode



GIMP Image Editor

1.)
Werkzeuge
Auswahlwerkzeuge
Rechteckige Auswahl

2.)
Bild
Modus
RGB

3.)
Rechter Mouse Klick
Auswahl
Nach Farbe
Bearbeiten
Mit VG Farbe Füllen
VG/HG Farbe


First Results:






4.)
Auswahl
Auswahleditor
Auswahl
Invertieren
Mit VG Farbe Füllen
Werkzeuge
Auswahlwerkzeuge
Rechteckige Auswahl




5.)
Kanäle
Rot
(RGB, 2 Ebenen)



6.)
Malwerkzeuge
Füllen








Mobile Marketing: Weitere Überlegungen


Nun habe ich:
1.) Webseitennamen kreirt und diese registriert, und mit Inhalten gefüllt.

2.) Mich mit Suchmaschinenoptimierung ausseinandergesetzt (SEO) und damit experimentiert.

3.) Des Weiteren, mich mit Mobile Marketing beschäftigt.

4.) Und wie man QR- (Quick Response) Codes überall einsetzen kann.

Jetzt wäre es doch an der Zeit, offline zu gehen: Visitenkarten mit Webadressen und QR-Codes zum Scannen drucken und verteilen.

Einige grossformatige QR-Codes in Schaufenstern, auf Autos, Fahrräder und Tee-Shirts zeigen.

Denn QR-Codes können Informationen wie Kontaktinfo oder Text enthalten (Werbebotschaften, oder auch politische Wahlbroschüren, etc.), oder auf Produktepackungen Angaben zum Inhalt und Produkt machen.

Um Ihre Botschaften in Codes zu verpacken, brauchen Sie einen Code-Generator, diese finden Sie online, bei diversen Anbietern. Dort geben sie einfach den Link Ihrer Webseite ein, oder Ihre sonstigen Kontaktinfos, wie Telefonnummern, Email-Adressen, etc., damit man Ihre Info schnell mit dem Handy (Mobile Phone / iPhone) einscannen und einlesen kann.

Falls Sie bunte Codes haben möchten: Achten Sie immer darauf, dass der Code genügend Kontrast zum Hintergrund hat.

Das Einlesen von QR-Codes ist die schnellste, direkteste und einfachste Art, wie Jemand Etwas über Sie und Ihre Produkte / Firma erfahren kann.

Durch Bereitstellung eines Codes zur rechten Zeit, am richtigen Ort, erreichen Sie Menschen einfacher und schneller, wie wenn Sie nun darauf warten würden, bis diese Menschen allenfalls Ihre Webseite im Internet entdecken. Führen Sie die Leute hin, zu Ihrer Webpräsenz: Von Offline zu Online. Und Online, kann wieder zu Offline-Kontakten führen, wenn Sie einen Verkaufsladen, eine Organisation, etc. haben, die von Kundenbesuchen, Mund zu Mund Propaganda, und von ihrem Bekanntheitsgrad lebt.

Ihre Landingpage im Web, soll die Besucher erst einmal informieren und einladen, mit Ihnen Kontakt aufzunehmen, Ihnen Etwas abzukaufen, und zu guter Letzt, Sie und Ihre Firma weiterzuempfehlen.

Vor nicht allzulanger Zeit, publizierten Werbeplakate nebst der Botschaft des Werbers seine Geschäftsadresse, oder / und seine Webadresse.

Heute kommt es noch besser: Da braucht man sich nichts zu notieren oder zu merken: Schnell QR-Code einscannen und später, in aller Ruhe lesen und studieren. Oder gleich unterwegs kurz einen Blick auf die Botschaft werfen, auf dem Handy-Display. Nur sollte das nicht beim Autofahren oder Gehen in der Fussgängerzone geschehen, sondern dort, wo Sie eine Pause einlegen, und es sich bequem gemacht haben. Auf einer Sitzbank, oder im Tram, Zug, Taxi, etc.. Oder noch besser: Zu Hause auf dem Sofa, anstatt das "Pantoffel-Kino" einzuschalten. (Werbe-Botschaften) brauchen Ihre Zeit und Aufmerksamkeit. Nicht nur Fernseh-Werbespots können unterhalten, sondern auch gut aufgemachte Webseiten. Viel Spass. Und lernen Sie viel Gutes und Nützliches. Ich glaube, dass auch die Werbe-Auftraggeber und Werbe-Agenturen eingesehen haben, dass Volksverblödung, Brainwashing, etc., nicht der alleinige Garant für höhere Verkaufs- und Umsatzzahlen sind. Die Konsumenten sind nicht (alle) blöd, und möchten das auch verstanden wissen, durch etwas anspruchsvollere und interessante Werbung, die auch vermittelt, dass die Firma / der Werber sich verantwortlich gibt, und dem Nachhaltigkeit kein Fremdwort ist. Denn nachhaltige und umweltschonende Produkte können auch Teil der Eigenschaften sein, welche die Nachfrage beinhaltet. Es wird gerade diese Art von Werbung sein, die beim Kunden ankommt, und seine Konsumwünsche befriedigen kann.

Ehrliche und gute Produkte, werden siegen. Kunden-Verarsche is out. Denn mittlerweile können sich die Konsumenten besser und umfangreicher über den Markt und seine Angebote und Produkte informieren. Auch mobile, "on the go" / unterwegs.

Das Mobile Marketing trifft auf Menschen die mobil sind, und das Internet vermehrt auch mobil benutzen. "Um sehen und gesehen zu werden". Also, um Etwas über Sie und Ihre Firma zu erfahren, oder um sich selber darzustellen und zu zeigen. Bestehende Netzwerke helfen, Botschaften zu verbreiten. "Share" (Teile), Dies und Das, geht nirgendswo einfacher und schneller.
Twitter ist beliebt, und respektiert die Tatsache, dass Ihre Zeit kostbar ist, und sie nicht (unbedingt) Stunden und Tage im Internet verbringen möchten.

Zum Schluss bleibt dann doch noch die Frage, wo die besseren Angebot zu Finden sind: Unterwegs, in Zeitungen, oder online im Internet.

Das Internet bietet den Vorteil, dass man konzentriert und gezielt nach infos Suchen kann.
Wenn sie jedoch Google Search nicht vollumfänglich verstehen und nutzen können, kommen Sie wohlmöglich zu kurz, und es entgehen Ihnen interessante Infos und Angebote.
Eine Vertrautheit in der Bedienung der Suchmaschinen ist deshalb von grossem Vorteil, wenn Sie anstatt der vielen veralteten Botschaft, auch ganz aktuelle "herausfischen" wollen.
Dafür gibt es am linken Rand Ihres Bildschirmes weitere Such-Optionen, die man nutzen sollte.

Zwar indexiert Google neue Inhalte und Seiten sehr schnell, nur dauert es sehr lange, bis diese allenfalls nach "Vorne" gefunden haben. Das zurückblättern, können Sie sich ersparen, wenn Sie nach den neuesten Nachrichten suchen, indem Sie diese Suche gezielt eingeben:


Method 1:
Google Search
-> Web
--> Everything
---> More search tools
----> Select from:
Latest
Past 24 hours
Past week

Method 2:
Google Search
-> Web
--> Blogs
---> More search tools
----> Select from:
Latest
Past 24 hours
Past week

Method 3:
Google Search
-> Web
--> Updates
---> More search tools
----> Select from:
Latest
Past 24 hours
Past week

.

Donnerstag, 16. Dezember 2010

Create QR-Codes to read, use and share mobile web content




Web Code
(Any website, webpage, or sub-domain = URL):
http://qrcode.kaywa.com/

Twitter Code (= URL / URL option)):
http://qrcode.kaywa.com/

Contact Code (List of contact info = Webpage/Dot Tel domain = URL):
http://qrcode.kaywa.com/

Menu Code (Text / Text option):
http://qrcode.kaywa.com/

Note Code
(Text / Text option):
http://qrcode.kaywa.com/

SMS Code
(SMS option):
http://qrcode.kaywa.com/

Email Code (Phone Number option?):
http://qrcode.kaywa.com/

Call Code (Phone Number option):
http://qrcode.kaywa.com/


Share this article (Text Code) with your friends:
qrcode

.

Dienstag, 14. Dezember 2010

Montag, 13. Dezember 2010

Read the book, scan the t-shirt, scan my Dot Tel domain, because it is mobilzed for your smart phone


This is the QR-Code of telpages.com: Simply scan it with your smart (mobile) phone, or copy it, email it, etc., and share it with your friends and business partners, etc.

The scanned code, will then generate a weblink, where you can view the website on your smart phone.



Books are starting to do something old in a new way. A new wave of authors are sending their books to readers via mobile phones, in instalments. Like the creator of Sherlock Holmes, Sir Arthur Conan Doyle did via The Strand magazine, releasing your work in bits can create a real sense of occasion, tension, and so raise your public profile. But today’s mobile phones let this self-promotion go one step further using the clever idea of the QR code.

Originally developed for tracking car parts, a QR (short for Quick Response) code is a two-dimensional barcode. Most of us have seen one-dimensional barcodes in the shops; these are the tiger striped labels that can be scanned by a laser at the checkout to total our bill. But what can be done in one dimension can be done in two as well, and adding the dimension of height as well as length can increase the amount of information available.
Read all about it

In Japan most mobile camera phones can now automatically read QR codes. The codes are printed in magazines, on signs, buses, business cards and even t-shirts. When you scan the code the information in it can take your phone direct to the product’s website. For example in 2008 author Alexander Besher's sci-fi book Manga Man was promoted in Japan with T-shirts emblazoned with QR codes that when read took your mobile to the website to download a chapter. So in the future what you wear could become a doorway to the web. As Holmes might say, "Elementary my dear, what’s on?"

Source:
http://www.cs4fn.org/mobile/readthebook.php


Generate QR-Code reader:
Kaywa QR-Code Generator
http://qrcode.kaywa.com/


Tags: 2D Code Advertising, 2D Code Marketing, 2D Codes, Mobile, Mobile Advertising, Mobile Marketing, QR Code Advertising, QR Code Marketing, QR Codes
.

Samstag, 11. Dezember 2010

How To: Advertise within your .tel domain (custom adverts, no Adsense, and without third party tools)


Hello dear reader,
I suggest that you only have a look at the following instruction, and get some understanding of the proceeding.

However, I recommend that you wait and be patient, because the .tel Roadmap has announced "Managing advertisements within the control panel", and which should be a bit easier to set up your custom adverts.



How you where able to create adverts within your .tel page, up and till now (method without third party tool, and not Adsense):

1.) Download Telhosting_Client.php from the Telnic developer site.

2.) Use a PHP code to enter a TXT ad, according to the sample PHP code.

3.) Insert PHP code / advertisement TXT record in Telhosting_Client.php.?
Insert username and password (for your client.wsdl file), as well as your domain name,
within the adverstisement TXT record PHP code:

4.) NOTE: THIS USES A LOCAL client.wsdl FILE AS EXPLAINED IN THE
Telhosting_Client.php DOCS
$config = array();
$config['login'] = 'INSERT_USERNAME_HERE';
$config['password'] = 'INSERT_PASSWORD_HERE';
$config['wsdl'] = './client.wsdl';
$domain = 'mydomain.tel'

Follow the instructions in the Telhosting_Client.php script:
With PHP, you MUST download the client.wsdl file from your provider, modify it a little bit, and then things will go fine. This information is contained at the top o the Telhosting_Client.php script.:

* 1. Download the client WSDL from YOUR registrar, save it in the same directory as this file and name the downloaded file: client.wsdl
*
* 1.5 Don't know where your registrar put the WSDL file? Open an command-line client on UNIX and write: dig _soap._nspapi.yourdomain.tel naptr where you replace yourdomain with your actual domain. Then take either the http or https url and append to it "?wsdl" (so it will end in "...client?wsdl")
* That's the url for your registrar's WSDL file.
*
* 2. Edit client.wsdl -- find the string: "http://www.w3.org/2003/05/soap/bindings/HTTP/" and replace it by: "http://schemas.xmlsoap.org/soap/http". If you don't do that, PHP will throw a fatal error: "SOAP-ERROR: Parsing WSDL: PHP-SOAP doesn't support transport 'http://www.w3.org/2003/05/soap/bindings/HTTP/'".




Example:

Domain:

stead.tel

Ad:

Plumber
24 Hour Fast Response Plumbers
10% Book Online Discount Today!
xwww.ReactFast.co.uk/Plumbers

Preparation:

IN TXT ".tad" "1" "1" "51"
"Advert Title" "Plumber"
"label" "www.ReactFast.co.uk/Plumbers"
"uri" "http://www.reactfast.co.uk" "uri" "=243423543&z=42342343"
"desc" "24 Hour Fast Response Plumbers" "desc" "10% Book Online Discount
Today !"

".tad":
Is the suffix for the text ad, within the ad record.

'owner' => '_ad':
An advertisment is a TXT record with the '.tad' prefix, placed in the '_ad sub-domain' of the current domain, such as '_ad.mybusiness.tel'.
To store a ad record in the '_ad' folder, set its owner within the syntax of the ad record correctly to owner="_ad". This way, you don't need to create a folder separately.

Numbers:
"1" stands for 'version, currently "1" ', the other "1" stands for "displayed at top of the page", and "51" acts as the sort order for each display set.

Label:
Text string up to 255 bytes long. It is the anchor text of the below URI.

URI: Points to the product of the ad.


According to sample PHP code:

----------------

include('Telhosting_Client.php');
$ad = array(
'text' => array('.tad', '1',
'1', '51',
'Advert Title', 'Plumbers',
'label', 'www.ReactFast.co.uk/Plumbers',
'uri', 'http://www.reactfast.co.uk',
'uri', '=243423543&z=42342343',
'desc', "24 Hour Fast Response Plumbers\nLine 2 of",
'desc', "10% Book Online Discount
Today !"),
'profiles' => '_all_',
'owner' => '_ad'
);
// Config
// NOTE: THIS USES A LOCAL client.wsdl FILE AS EXPLAINED IN THE Telhosting_Client.php DOCS
$config = array();
$config['login'] = 'INSERT_USERNAME_HERE';
$config['password'] = 'INSERT_PASSWORD_HERE';
$config['wsdl'] = './client.wsdl';
$domain = 'stead.tel';

// Initialize our client
$client = new Telhosting_client($config);
// Insert some data
$client->store_record($domain, 'txt', $ad);
?>
----------------

Share the telpages.com URL and QR-Code




About Telpages


The .tel registry has published "Telpages", a searchable directory service of information stored in .tel domain names. People can search this for your company name, or for keywords and descriptive text listed in your .tel domain name. The information you store in your .tel domain is automatically used in the Telpages. Leading search engines like Google and Yahoo will index .tel names.

The keywords used in your .tel name can include hobbies, job title, occupation and this is indexed by "Telpages" along with your location. When people visit your .tel page, the links can generate an immediate contact. So, if someone clicks on a link to your email address, their machine will open an email program so the user can send you an email, if they click on a VOIP link a call will be initiated, and so on.


Search for .tel domains in the official .tel directory

TelPages search engine is developed specifically for navigating .tel pages and finding relevant contact information quickly and easily.

TelPages frequently indexes .tel domains focusing on the domain name, text headers, keywords and location. With TelPages, you can search for things or people, or limit your search to a specific geographical location with advanced search.


Search by type or location

There are many other situations where rather than finding one particular location shown on one .tel page, you want a choice of destinations; for example, when looking for a hotel or flower shop in the area around you.

For this type of search, use TelPages.com. It will get your current location automatically, and search there – or read the Where field and search for all addresses and locations in that area with the radius specified below the map. Click “Clear location” if you want to search globally.


Filter: Showing only results containing Image, eMail, Phone, Internet Call, Fax or Instant Messenger

To get quality search results, we also recommend using the Filters, so that you can get well-populated .tel pages with phone numbers, images, IMs and email addresses.


How to share Telpages, respectively, telpages.com


telpages.com: Find a business or individual with a .tel domain:
telpages.com is a .tel Only Search Engine and mobile friendly web page: Share and scan it:
Click on a social media button, as well as, scan it's QR-Code to your cell phone.

telpages.com URL and QR-Code:
Share this .tel Only Search Engine and mobile-friendly Delivr URL of telpages.com, with friends and fans.
Delivr has generated the QR Code for the mobile-friendly URL of telpages.com, the .tel Only Search Engine: Distribute it where your audience can see and scan it.

It is easy to share telpages.com via the Delivr website: Link:
http://dotteldomain.delivr.com/12tpx*



Tags: 2D Code Advertising, 2D Code Marketing, 2D Codes, Mobile, Mobile Advertising, Mobile Marketing, QR Code Advertising, QR Code Marketing, QR Codes